Toyota Tacoma Price in California
As of September 6, 2026, there are 7,599 Toyota Tacoma vehicles available at 133 dealerships in California. California dealers are pricing competitively — the average selling price is $489 below MSRP, with 68% of inventory at or under sticker. 98 of 133 dealers are currently pricing below MSRP on average. Prices range from $32,578 to $70,371, with a median of $44,628.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
7,599
In Stock
-$489
Avg Markup
68.1%
At/Below MSRP
$44,628
Median Price
Price range: $32,578 — $70,371
Dealers in California
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Santa Margarita Toyota Rancho Santa Margarita, CA | 45 | -$2,869 | 45 |
| Kearny Mesa Toyota San Diego, CA | 64 | -$2,828 | 63 |
| Freeman Toyota Santa Rosa, CA | 47 | -$2,717 | 45 |
| Toyota Chula Vista Chula Vista, CA | 120 | -$2,699 | 117 |
| Toyota of Downtown LA Los Angeles, CA | 103 | -$2,631 | 102 |
| AutoNation Toyota Buena Park Buena Park, CA | 63 | -$2,603 | 63 |
| Lithia Toyota of Redding Redding, CA | 34 | -$2,509 | 34 |
| Thousand Oaks Toyota Thousand Oaks, CA | 60 | -$2,509 | 58 |
| Livermore Toyota Livermore, CA | 15 | -$2,459 | 15 |
| Jim Bagan Toyota South Lake Tahoe, CA | 10 | -$2,367 | 10 |
| Chuck Patterson Toyota Dodge Chico, CA | 8 | -$2,356 | 8 |
| Capistrano Valley Toyota San Juan Capistrano, CA | 93 | -$2,350 | 93 |
| Hansel Toyota Petaluma, CA | 47 | -$2,283 | 47 |
| Swickard Toyota 101 Redwood City, CA | 13 | -$2,274 | 13 |
| Jimmy Vasser Toyota Napa, CA | 32 | -$2,149 | 31 |
| Thompson's Toyota of Placerville Placerville, CA | 7 | -$2,107 | 7 |
| Concord Toyota Concord, CA | 22 | -$1,955 | 16 |
| Modesto Toyota Modesto, CA | 57 | -$1,940 | 55 |
| Maverick Toyota Lemon Grove, CA | 41 | -$1,931 | 37 |
| Magnussen's Toyota of Palo Alto Palo Alto, CA | 7 | -$1,914 | 7 |
| DCH Toyota of Torrance Torrance, CA | 35 | -$1,913 | 35 |
| Oroville Toyota Oroville, CA | 6 | -$1,912 | 6 |
| Ammaar's Toyota Vacaville Vacaville, CA | 12 | -$1,887 | 12 |
| Toyota of Santa Barbara Goleta, CA | 30 | -$1,710 | 25 |
| AutoNation Toyota Irvine Irvine, CA | 42 | -$1,676 | 23 |
| Future Toyota of Yuba City Yuba City, CA | 41 | -$1,674 | 40 |
| Toyota of Berkeley Berkeley, CA | 3 | -$1,667 | 3 |
| Toyota of El Cajon El Cajon, CA | 115 | -$1,608 | 94 |
| Toyota of The Desert Cathedral City, CA | 68 | -$1,499 | 61 |
| One Toyota of Oakland Oakland, CA | 75 | -$1,406 | 65 |
| Toyota Sunnyvale Sunnyvale, CA | 43 | -$1,401 | 28 |
| South Coast Toyota Costa Mesa, CA | 66 | -$1,318 | 65 |
| Putnam Toyota Burlingame, CA | 6 | -$1,300 | 4 |
| Novato Toyota Novato, CA | 13 | -$1,274 | 13 |
| Toyota of Clovis Clovis, CA | 70 | -$1,230 | 68 |
| Toyota of Poway Poway, CA | 26 | -$1,156 | 25 |
| Toyota Santa Monica Santa Monica, CA | 23 | -$1,144 | 23 |
| DCH Toyota of Oxnard Oxnard, CA | 94 | -$1,129 | 64 |
| Crown Toyota Ontario, CA | 148 | -$1,127 | 134 |
| Auburn Toyota Auburn, CA | 13 | -$1,124 | 12 |
| Merced Toyota Merced, CA | 33 | -$1,099 | 33 |
| San Francisco Toyota San Francisco, CA | 33 | -$1,093 | 17 |
| Toyota of Orange Orange, CA | 130 | -$991 | 130 |
| Envision Toyota of West Covina West Covina, CA | 66 | -$919 | 65 |
| Longo Toyota El Monte, CA | 289 | -$917 | 128 |
| Mossy Toyota San Diego, CA | 31 | -$890 | 31 |
| Toyota Town Stockton, CA | 48 | -$886 | 48 |
| West Coast Toyota of Long Beach Long Beach, CA | 34 | -$865 | 21 |
| Marina del Rey Toyota Marina Del Rey, CA | 7 | -$859 | 3 |
| Toyota of North Hollywood North Hollywood, CA | 57 | -$848 | 57 |
| AutoNation Toyota Hayward Hayward, CA | 22 | -$802 | 22 |
| Maita's Toyota of Sacramento Sacramento, CA | 53 | -$767 | 23 |
| North Bakersfield Toyota Bakersfield, CA | 64 | -$726 | 63 |
| Bob Smith Toyota La Crescenta, CA | 8 | -$654 | 3 |
| Toyota of Whittier Whittier, CA | 64 | -$621 | 64 |
| Wondries Toyota Alhambra, CA | 72 | -$597 | 21 |
| Capitol Toyota San Jose, CA | 56 | -$570 | 12 |
| Culver City Toyota Culver City, CA | 66 | -$563 | 66 |
| Tracy Toyota Tracy, CA | 14 | -$554 | 14 |
| Cabe Toyota Long Beach Long Beach, CA | 17 | -$553 | 5 |
| Toyota Place Garden Grove, CA | 29 | -$523 | 6 |
| Mid-City Toyota Eureka, CA | 9 | -$496 | 3 |
| Moss Bros. Toyota Moreno Valley, CA | 49 | -$489 | 49 |
| Dublin Toyota Dublin, CA | 49 | -$481 | 47 |
| Envision Toyota of Norwalk Norwalk, CA | 52 | -$478 | 11 |
| Toyota of Lompoc Lompoc, CA | 10 | -$473 | 3 |
| Toyota Walnut Creek Walnut Creek, CA | 68 | -$427 | 65 |
| Elk Grove Toyota Elk Grove, CA | 38 | -$409 | 8 |
| Fletcher Jones Toyota of Carson Carson, CA | 81 | -$401 | 80 |
| Toyota of Pasadena Pasadena, CA | 25 | -$351 | 24 |
| Blackstone Toyota of Fresno Fresno, CA | 68 | -$351 | 28 |
| Toyota of Glendora Glendora, CA | 48 | -$325 | 48 |
| Roseville Toyota Roseville, CA | 94 | -$246 | 91 |
| Fremont Toyota Fremont, CA | 66 | -$241 | 63 |
| Toyota Salinas Salinas, CA | 51 | -$212 | 50 |
| Hanlees Toyota Davis, CA | 11 | -$210 | 11 |
| Ventura Toyota Ventura, CA | 59 | -$162 | 59 |
| Norm Reeves Toyota San Diego San Diego, CA | 72 | -$139 | 72 |
| Santa Cruz Toyota Capitola, CA | 52 | -$105 | 52 |
| Hamer Toyota Mission Hills, CA | 181 | -$99 | 171 |
| Northridge Toyota Northridge, CA | 104 | -$98 | 7 |
| Toyota of Lancaster Lancaster, CA | 56 | -$59 | 24 |
| Toyota of Hemet Hemet, CA | 81 | -$11 | 3 |
| Madera Toyota Madera, CA | 13 | -$3 | 11 |
| Toyota of Riverside Riverside, CA | 247 | -$2 | 232 |
| Perry Motors Toyota Bishop, CA | 12 | $0 | 12 |
| Victory Toyota Seaside, CA | 8 | $0 | 8 |
| Tustin Toyota Tustin, CA | 187 | $0 | 187 |
| Toyota of Corona Corona, CA | 104 | $0 | 104 |
| TOYOTA OF HOLLYWOOD Los Angeles, CA | 4 | $0 | 4 |
| I-10 Toyota Indio, CA | 82 | $0 | 82 |
| Freeway Toyota of Hanford Hanford, CA | 5 | $0 | 5 |
| Lodi Toyota Lodi, CA | 20 | $0 | 20 |
| Freeway Toyota of Gilroy Gilroy, CA | 17 | $0 | 17 |
| Mojave Toyota of Barstow Barstow, CA | 5 | $0 | 5 |
| Thurston Toyota Ukiah, CA | 3 | $0 | 3 |
| Toyota of Ridgecrest Ridgecrest, CA | 5 | $0 | 5 |
| Penske Toyota Downey, CA | 41 | $0 | 41 |
| Folsom Lake Toyota Folsom, CA | 61 | +$6 | 38 |
| Manhattan Beach Toyota Manhattan Beach, CA | 50 | +$7 | 2 |
| Visalia Toyota Visalia, CA | 25 | +$7 | 23 |
| Toyota of San Bernardino San Bernardino, CA | 100 | +$25 | 99 |
| Toyota of Vallejo Vallejo, CA | 28 | +$25 | 1 |
| Toyota Carlsbad Carlsbad, CA | 152 | +$37 | 149 |
| Toyota Marin San Rafael, CA | 65 | +$77 | 64 |
| South Bay Toyota Gardena, CA | 104 | +$85 | 0 |
| Bill Wright Toyota Bakersfield, CA | 107 | +$101 | 11 |
| United Toyota Imperial, CA | 76 | +$109 | 62 |
| Hanlees Hilltop Toyota Richmond, CA | 22 | +$119 | 21 |
| Puente Hills Toyota City Of Industry, CA | 61 | +$122 | 0 |
| Toyota of Escondido Escondido, CA | 186 | +$123 | 183 |
| AutoNation Toyota Cerritos Cerritos, CA | 130 | +$170 | 0 |
| Toyota of Anaheim Anaheim, CA | 110 | +$201 | 62 |
| Toyota of Selma Selma, CA | 19 | +$209 | 14 |
| Dalton Toyota National City National City, CA | 65 | +$277 | 63 |
| City Toyota Daly City, CA | 65 | +$302 | 1 |
| Claremont Toyota Claremont, CA | 169 | +$333 | 0 |
| Beach Cities Toyota Westminster Westminster, CA | 32 | +$400 | 29 |
| Toyota of Glendale Glendale, CA | 92 | +$424 | 76 |
| Toyota of Redlands Redlands, CA | 63 | +$468 | 0 |
| Toyota of Santa Maria Santa Maria, CA | 60 | +$534 | 0 |
| Temecula Valley Toyota Temecula, CA | 80 | +$537 | 4 |
| Valley Hi Toyota Victorville, CA | 57 | +$633 | 12 |
| Stevens Creek Toyota San Jose, CA | 67 | +$696 | 18 |
| Victory Toyota of San Bruno San Bruno, CA | 19 | +$792 | 9 |
| Hanlees Fairfield Toyota Fairfield, CA | 16 | +$808 | 3 |
| Antioch Toyota Antioch, CA | 30 | +$870 | 7 |
| Simi Valley Toyota Simi Valley, CA | 54 | +$904 | 6 |
| Frontier Toyota Valencia, CA | 79 | +$1,082 | 0 |
| Envision Toyota of Milpitas Milpitas, CA | 30 | +$1,495 | 0 |
| Toyota of Huntington Beach Huntington Beach, CA | 158 | +$1,565 | 2 |
| Toyota San Luis Obispo San Luis Obispo, CA | 43 | +$1,579 | 0 |
| Keyes Toyota Van Nuys, CA | 37 | +$1,630 | 11 |