New Car Prices & Markups by Brand
Pick a brand to see live pricing across every US dealer — average markup, which models sit below MSRP, and where the brand is cheapest. Data refreshes daily.
Toyota273,511 in stock
Avg Markup: -$186
Below: 67%
Ford269,650 in stock
Avg Markup: -$2,038
Below: 100%
Hyundai189,996 in stock
Avg Markup: MSRP only
Jeep184,267 in stock
Avg Markup: -$3,203
Below: 100%
Kia174,941 in stock
Avg Markup: -$915
Below: 100%
Honda153,454 in stock
Avg Markup: MSRP only
Ram146,293 in stock
Avg Markup: -$5,802
Below: 100%
Subaru96,119 in stock
Avg Markup: -$973
Below: 69%
GMC75,953 in stock
Avg Markup: -$1,800
Below: 96%
Chevrolet42,673 in stock
Avg Markup: -$116
Below: 98%
Lexus27,339 in stock
Avg Markup: -$29
Below: 63%
Lincoln25,197 in stock
Avg Markup: +$3,909
Below: 15%
Dodge23,956 in stock
Avg Markup: -$2,447
Below: 100%
Genesis21,462 in stock
Avg Markup: +$1,262
Below: 2%
Buick20,938 in stock
Avg Markup: -$234
Below: 100%
Acura19,281 in stock
Avg Markup: MSRP only
Cadillac13,971 in stock
Avg Markup: +$86
Below: 93%
Chrysler6,633 in stock
Avg Markup: -$5,328
Below: 100%