Toyota RAV4 Price in California
As of September 6, 2026, there are 6,803 Toyota RAV4 vehicles available at 133 dealerships in California. Expect an average markup of $1,139 over MSRP in California, though 36% of listings are still at or below sticker price. 41 of 133 dealers are currently pricing below MSRP on average. Prices range from $33,495 to $58,529, with a median of $42,099.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
6,803
In Stock
+$1,139
Avg Markup
36.4%
At/Below MSRP
$42,099
Median Price
Price range: $33,495 — $58,529
Dealers in California
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Madera Toyota Madera, CA | 4 | -$85 | 4 |
| Toyota of Lompoc Lompoc, CA | 9 | -$26 | 1 |
| One Toyota of Oakland Oakland, CA | 208 | -$20 | 208 |
| Maverick Toyota Lemon Grove, CA | 30 | -$11 | 30 |
| Jim Bagan Toyota South Lake Tahoe, CA | 25 | -$1 | 25 |
| Thurston Toyota Ukiah, CA | 3 | $0 | 3 |
| Mojave Toyota of Barstow Barstow, CA | 4 | $0 | 4 |
| Toyota Chula Vista Chula Vista, CA | 75 | $0 | 75 |
| Norm Reeves Toyota San Diego San Diego, CA | 64 | $0 | 64 |
| Dalton Toyota National City National City, CA | 56 | $0 | 56 |
| Freeway Toyota of Gilroy Gilroy, CA | 7 | $0 | 7 |
| Hanlees Toyota Davis, CA | 7 | $0 | 7 |
| Merced Toyota Merced, CA | 37 | $0 | 37 |
| Fletcher Jones Toyota of Carson Carson, CA | 96 | $0 | 96 |
| Downtown Toyota of Oakland Oakland, CA | 6 | $0 | 6 |
| Lodi Toyota Lodi, CA | 16 | $0 | 16 |
| Toyota of Glendora Glendora, CA | 22 | $0 | 22 |
| Dublin Toyota Dublin, CA | 81 | $0 | 81 |
| Ventura Toyota Ventura, CA | 42 | $0 | 42 |
| Toyota of North Hollywood North Hollywood, CA | 67 | $0 | 67 |
| Perry Motors Toyota Bishop, CA | 11 | $0 | 11 |
| Santa Margarita Toyota Rancho Santa Margarita, CA | 68 | $0 | 68 |
| Moss Bros. Toyota Moreno Valley, CA | 32 | $0 | 32 |
| Freeway Toyota of Hanford Hanford, CA | 3 | $0 | 3 |
| Toyota Salinas Salinas, CA | 11 | $0 | 11 |
| Lithia Toyota of Redding Redding, CA | 16 | $0 | 16 |
| Victory Toyota Seaside, CA | 6 | $0 | 6 |
| Penske Toyota Downey, CA | 33 | $0 | 33 |
| Toyota of Selma Selma, CA | 7 | $0 | 7 |
| Visalia Toyota Visalia, CA | 21 | $0 | 21 |
| Chuck Patterson Toyota Dodge Chico, CA | 14 | $0 | 14 |
| Modesto Toyota Modesto, CA | 31 | $0 | 31 |
| Capistrano Valley Toyota San Juan Capistrano, CA | 88 | $0 | 88 |
| Toyota Walnut Creek Walnut Creek, CA | 116 | $0 | 116 |
| Toyota Town Stockton, CA | 56 | $0 | 56 |
| I-10 Toyota Indio, CA | 47 | $0 | 47 |
| Toyota Carlsbad Carlsbad, CA | 156 | $0 | 156 |
| Ammaar's Toyota Vacaville Vacaville, CA | 2 | $0 | 2 |
| North Bakersfield Toyota Bakersfield, CA | 34 | $0 | 34 |
| Toyota of Pasadena Pasadena, CA | 15 | $0 | 15 |
| Toyota of Corona Corona, CA | 71 | $0 | 71 |
| Hamer Toyota Mission Hills, CA | 109 | +$2 | 107 |
| Toyota of Riverside Riverside, CA | 137 | +$3 | 136 |
| Tracy Toyota Tracy, CA | 26 | +$6 | 24 |
| Toyota of Whittier Whittier, CA | 24 | +$14 | 23 |
| Folsom Lake Toyota Folsom, CA | 66 | +$34 | 44 |
| Oroville Toyota Oroville, CA | 13 | +$37 | 12 |
| Toyota of Anaheim Anaheim, CA | 51 | +$41 | 40 |
| Envision Toyota of West Covina West Covina, CA | 76 | +$48 | 33 |
| Keyes Toyota Van Nuys, CA | 26 | +$70 | 22 |
| Concord Toyota Concord, CA | 12 | +$80 | 0 |
| West Coast Toyota of Long Beach Long Beach, CA | 36 | +$85 | 0 |
| AutoNation Toyota Irvine Irvine, CA | 59 | +$85 | 0 |
| Toyota Santa Monica Santa Monica, CA | 24 | +$85 | 0 |
| AutoNation Toyota Buena Park Buena Park, CA | 38 | +$85 | 0 |
| Toyota of The Desert Cathedral City, CA | 36 | +$85 | 0 |
| Toyota of Clovis Clovis, CA | 17 | +$85 | 0 |
| Longo Toyota El Monte, CA | 105 | +$85 | 0 |
| Toyota Place Garden Grove, CA | 33 | +$85 | 0 |
| Toyota of Santa Barbara Goleta, CA | 38 | +$85 | 0 |
| Bill Wright Toyota Bakersfield, CA | 62 | +$85 | 0 |
| Elk Grove Toyota Elk Grove, CA | 6 | +$85 | 0 |
| Hansel Toyota Petaluma, CA | 48 | +$85 | 0 |
| Culver City Toyota Culver City, CA | 64 | +$85 | 0 |
| Toyota of Hemet Hemet, CA | 46 | +$85 | 0 |
| Freeman Toyota Santa Rosa, CA | 39 | +$85 | 0 |
| Jimmy Vasser Toyota Napa, CA | 36 | +$85 | 0 |
| Northridge Toyota Northridge, CA | 108 | +$85 | 0 |
| South Bay Toyota Gardena, CA | 112 | +$85 | 0 |
| Toyota of Downtown LA Los Angeles, CA | 112 | +$85 | 0 |
| Toyota of Vallejo Vallejo, CA | 39 | +$85 | 0 |
| South Coast Toyota Costa Mesa, CA | 47 | +$85 | 0 |
| Toyota Marin San Rafael, CA | 92 | +$98 | 86 |
| Manhattan Beach Toyota Manhattan Beach, CA | 92 | +$122 | 0 |
| Temecula Valley Toyota Temecula, CA | 115 | +$122 | 0 |
| Bob Smith Toyota La Crescenta, CA | 21 | +$122 | 0 |
| Toyota Sunnyvale Sunnyvale, CA | 67 | +$122 | 0 |
| Novato Toyota Novato, CA | 39 | +$176 | 0 |
| San Francisco Toyota San Francisco, CA | 210 | +$179 | 1 |
| DCH Toyota of Torrance Torrance, CA | 30 | +$185 | 0 |
| Toyota of San Bernardino San Bernardino, CA | 89 | +$259 | 81 |
| Mid-City Toyota Eureka, CA | 6 | +$271 | 0 |
| Maita's Toyota of Sacramento Sacramento, CA | 57 | +$348 | 0 |
| Toyota of Poway Poway, CA | 18 | +$356 | 14 |
| Mossy Toyota San Diego, CA | 7 | +$428 | 6 |
| Beach Cities Toyota Westminster Westminster, CA | 47 | +$457 | 20 |
| Toyota of Redlands Redlands, CA | 54 | +$508 | 0 |
| Toyota of Santa Maria Santa Maria, CA | 28 | +$548 | 0 |
| Frontier Toyota Valencia, CA | 46 | +$593 | 0 |
| Thompson's Toyota of Placerville Placerville, CA | 3 | +$693 | 2 |
| Toyota of Lancaster Lancaster, CA | 28 | +$717 | 1 |
| Fremont Toyota Fremont, CA | 75 | +$743 | 47 |
| Toyota of Ridgecrest Ridgecrest, CA | 6 | +$1,000 | 0 |
| Toyota of Berkeley Berkeley, CA | 7 | +$1,032 | 0 |
| Tustin Toyota Tustin, CA | 1 | +$1,079 | 0 |
| Crown Toyota Ontario, CA | 103 | +$1,177 | 0 |
| Auburn Toyota Auburn, CA | 33 | +$1,217 | 2 |
| Toyota of Glendale Glendale, CA | 89 | +$1,283 | 52 |
| Toyota of Escondido Escondido, CA | 79 | +$1,313 | 27 |
| Puente Hills Toyota City Of Industry, CA | 72 | +$1,465 | 0 |
| Simi Valley Toyota Simi Valley, CA | 43 | +$1,496 | 0 |
| Wondries Toyota Alhambra, CA | 147 | +$1,541 | 0 |
| Valley Hi Toyota Victorville, CA | 46 | +$1,555 | 1 |
| Toyota San Luis Obispo San Luis Obispo, CA | 27 | +$1,579 | 0 |
| Toyota of Huntington Beach Huntington Beach, CA | 54 | +$1,828 | 0 |
| AutoNation Toyota Hayward Hayward, CA | 57 | +$1,896 | 0 |
| Cabe Toyota Long Beach Long Beach, CA | 41 | +$1,996 | 0 |
| Claremont Toyota Claremont, CA | 81 | +$2,022 | 0 |
| Envision Toyota of Norwalk Norwalk, CA | 28 | +$2,089 | 0 |
| Toyota of El Cajon El Cajon, CA | 102 | +$2,216 | 0 |
| DCH Toyota of Oxnard Oxnard, CA | 35 | +$2,317 | 1 |
| Swickard Toyota 101 Redwood City, CA | 29 | +$2,391 | 0 |
| Putnam Toyota Burlingame, CA | 34 | +$2,433 | 0 |
| Thousand Oaks Toyota Thousand Oaks, CA | 59 | +$2,461 | 0 |
| Toyota of Orange Orange, CA | 118 | +$2,590 | 0 |
| AutoNation Toyota Cerritos Cerritos, CA | 111 | +$2,879 | 0 |
| Kearny Mesa Toyota San Diego, CA | 56 | +$2,959 | 0 |
| Marina del Rey Toyota Marina Del Rey, CA | 15 | +$3,085 | 0 |
| Livermore Toyota Livermore, CA | 19 | +$3,259 | 2 |
| Santa Cruz Toyota Capitola, CA | 41 | +$3,690 | 0 |
| United Toyota Imperial, CA | 20 | +$3,694 | 0 |
| Magnussen's Toyota of Palo Alto Palo Alto, CA | 27 | +$4,002 | 0 |
| Future Toyota of Yuba City Yuba City, CA | 49 | +$4,080 | 0 |
| Antioch Toyota Antioch, CA | 36 | +$4,590 | 0 |
| Roseville Toyota Roseville, CA | 92 | +$4,995 | 0 |
| Blackstone Toyota of Fresno Fresno, CA | 38 | +$5,105 | 0 |
| City Toyota Daly City, CA | 251 | +$5,337 | 0 |
| Stevens Creek Toyota San Jose, CA | 91 | +$5,373 | 0 |
| Hanlees Hilltop Toyota Richmond, CA | 18 | +$5,777 | 0 |
| Capitol Toyota San Jose, CA | 123 | +$6,092 | 0 |
| Victory Toyota of San Bruno San Bruno, CA | 17 | +$6,232 | 0 |
| Hanlees Fairfield Toyota Fairfield, CA | 24 | +$6,490 | 0 |
| Envision Toyota of Milpitas Milpitas, CA | 18 | +$6,495 | 0 |