Deal Sheet: 2026 Ranger LARIAT

Cannon Kirk Ford of Springfield · Springfield, TN · VIN: 1FTER4KPXTLE45863

Negotiation Guide

Opening Offer

$49,985

Fair Price

$51,485

Walk Away Above

$52,787

• Recent buyers paid ~$2,605 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,681

Est. Invoice$50,304

Holdback (est.)$1,623

MSRP (Sticker)$54,090

Asking Price$52,590

Markup-$1,500

Est. Dealer Margin on This Car$3,909

Percentile17% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory57 vehicles

Avg Markup (All Models)-$2,044

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,817

Price History

Jul 9, 2026$54,090 → $51,590(-$2,500)

Aug 6, 2026$51,590 → $52,590(+$1,000)

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