Deal Sheet: 2026 Ranger LARIAT

Hutcheson Ford Sales, Inc. · Saint James, MO · VIN: 1FTER4KH4TLE38173

Negotiation Guide

Opening Offer

$47,312

Fair Price

$48,812

Walk Away Above

$50,006

• Recent buyers paid ~$2,388 below MSRP

Price Breakdown

Est. Dealer Cost$46,080

Est. Invoice$47,616

Holdback (est.)$1,536

MSRP (Sticker)$51,200

Asking Price$49,700

Markup-$1,500

Est. Dealer Margin on This Car$3,620

Percentile17% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold832

Avg Markup-$2,388

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory75 vehicles

Avg Markup (All Models)-$1,873

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,963

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