Deal Sheet: 2026 Ranger LARIAT

Victory Lane Ford, Inc. · Litchfield, IL · VIN: 1FTER4KP7TLE33668

Negotiation Guide

Opening Offer

$47,935

Fair Price

$49,435

Walk Away Above

$50,737

• Recent buyers paid ~$2,605 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,836

Est. Invoice$48,397

Holdback (est.)$1,561

MSRP (Sticker)$52,040

Asking Price$50,540

Markup-$1,500

Est. Dealer Margin on This Car$3,704

Percentile17% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory42 vehicles

Avg Markup (All Models)-$2,262

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$2,000

Price History

Jul 9, 2026$52,040 → $50,040(-$2,000)

Aug 6, 2026$50,040 → $50,540(+$500)

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