Deal Sheet: 2026 Ranger LARIAT

Riser Ford · Hot Springs, AR · VIN: 1FTER4KH8TLE36507

Negotiation Guide

Opening Offer

$48,970

Fair Price

$50,470

Walk Away Above

$51,772

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$47,768

Est. Invoice$49,360

Holdback (est.)$1,592

MSRP (Sticker)$53,075

Asking Price$51,575

Markup-$1,500

Est. Dealer Margin on This Car$3,808

Percentile17% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory192 vehicles

Avg Markup (All Models)-$47

Avg Markup (Ranger)-$1,500

% Below MSRP72%

Avg Days to Sell31 days

Avg Sold Markup-$572

Price History

Aug 6, 2026$50,575 → $51,575(+$1,000)

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