Deal Sheet: 2026 Ranger LARIAT

Bozard Ford · Saint Augustine, FL · VIN: 1FTER4KH6TLE45349

Negotiation Guide

Opening Offer

$48,335

Fair Price

$49,835

Walk Away Above

$51,137

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$47,196

Est. Invoice$48,769

Holdback (est.)$1,573

MSRP (Sticker)$52,440

Asking Price$51,440

Markup-$1,000

Est. Dealer Margin on This Car$4,244

Percentile99% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory551 vehicles

Avg Markup (All Models)+$1,250

Avg Markup (Ranger)-$952

% Below MSRP60%

Avg Days to Sell24 days

Avg Sold Markup-$551

Cheaper Ranger LARIAT Inventory

DeYarman Ford IndianolaIndianola, IA

-$1,500$54,0900d

Laird Noller Automotive, Inc.Lawrence, KS

-$1,500$48,9350d

Bommarito FordHazelwood, MO

-$1,500$53,3150d

Dewey FordAnkeny, IA

-$1,500$51,6100d

Sam Scism Motors, Inc.Farmington, MO

-$1,500$54,8650d

Hutcheson Ford Sales, Inc.Saint James, MO

-$1,500$49,7000d

Two Rivers Ford, Inc.Mount Juliet, TN

-$1,500$49,2800d

Jenkins & Wynne FordClarksville, TN

-$1,500$54,2500d

Chris Auffenberg FordWashington, MO

-$1,500$49,5800d

Pettus Ford DeSoto, Inc.De Soto, MO

-$1,500$51,3950d