Deal Sheet: 2026 Ranger LARIAT

Auffenberg Ford, Inc. · Belleville, IL · VIN: 1FTER4KH6TLE38224

Negotiation Guide

Opening Offer

$48,255

Fair Price

$49,755

Walk Away Above

$51,057

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$47,124

Est. Invoice$48,695

Holdback (est.)$1,571

MSRP (Sticker)$52,360

Asking Price$50,860

Markup-$1,500

Est. Dealer Margin on This Car$3,736

Percentile17% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory46 vehicles

Avg Markup (All Models)-$2,462

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$2,075

Cheaper Ranger LARIAT Inventory

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