Deal Sheet: 2026 Ranger LARIAT

Lutesville Motor Company · Marble Hill, MO · VIN: 1FTER4KH5TLE40496

Negotiation Guide

Opening Offer

$48,240

Fair Price

$49,740

Walk Away Above

$51,042

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$47,111

Est. Invoice$48,681

Holdback (est.)$1,570

MSRP (Sticker)$52,345

Asking Price$50,845

Markup-$1,500

Est. Dealer Margin on This Car$3,735

Percentile17% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$2,064

Avg Markup (Ranger)-$1,350

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$1,514

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