Deal Sheet: 2026 Ranger LARIAT

Conway Ford, Inc. · Conway, SC · VIN: 1FTER4KH2TLE39595

Negotiation Guide

Opening Offer

$47,255

Fair Price

$48,755

Walk Away Above

$50,057

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$46,224

Est. Invoice$47,765

Holdback (est.)$1,541

MSRP (Sticker)$51,360

Asking Price$50,360

Markup-$1,000

Est. Dealer Margin on This Car$4,136

Percentile99% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory132 vehicles

Avg Markup (All Models)-$1,697

Avg Markup (Ranger)-$1,000

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,194

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