Deal Sheet: 2026 Ranger LARIAT

Matthews-Currie Ford Company · Nokomis, FL · VIN: 1FTER4JH5TLE39902

Negotiation Guide

Opening Offer

$44,565

Fair Price

$46,065

Walk Away Above

$47,367

• Recent buyers paid ~$2,605 below MSRP

Price Breakdown

Est. Dealer Cost$43,803

Est. Invoice$45,263

Holdback (est.)$1,460

MSRP (Sticker)$48,670

Asking Price$47,670

Markup-$1,000

Est. Dealer Margin on This Car$3,867

Percentile99% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold752

Avg Markup-$2,605

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$2,000

% Sold Below MSRP100%

Avg Days to Sell44 days

Dealer Profile

Inventory221 vehicles

Avg Markup (All Models)-$1,385

Avg Markup (Ranger)-$1,000

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,463

Price History

Aug 6, 2026$46,670 → $47,670(+$1,000)

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