Deal Sheet: 2026 Ranger XLT

Group 1 Ford of South Austin · Austin, TX · VIN: 1FTER4HP5TLE29805

Negotiation Guide

Opening Offer

$43,993

Fair Price

$45,493

Walk Away Above

$46,727

• Recent buyers paid ~$2,467 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$43,164

Est. Invoice$44,603

Holdback (est.)$1,439

MSRP (Sticker)$47,960

Asking Price$46,460

Markup-$1,500

Est. Dealer Margin on This Car$3,296

Percentile24% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory439 vehicles

Avg Markup (All Models)-$2,546

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,776

Price History

Jul 9, 2026$47,960 → $45,460(-$2,500)

Aug 6, 2026$45,460 → $46,460(+$1,000)

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