Deal Sheet: 2026 Ranger XLT

Sunset Auto Co Inc · St Louis, MO · VIN: 1FTER4HP5TLE28718

Negotiation Guide

Opening Offer

$44,068

Fair Price

$45,568

Walk Away Above

$46,802

• Recent buyers paid ~$2,467 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$43,232

Est. Invoice$44,673

Holdback (est.)$1,441

MSRP (Sticker)$48,035

Asking Price$46,535

Markup-$1,500

Est. Dealer Margin on This Car$3,304

Percentile24% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory208 vehicles

Avg Markup (All Models)-$2,450

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,766

Price History

Jul 9, 2026$48,035 → $45,535(-$2,500)

Aug 6, 2026$45,535 → $46,535(+$1,000)

Cheaper Ranger XLT Inventory

Kendall FordMeridian, ID

-$2,000$46,74046d

Interstate FordDacono, CO

-$2,000$45,03512d

George Kell FordNewport, AR

-$1,500$41,09512d

Corwin Ford RepublicRepublic, MO

-$1,500$41,77012d

Jimmy Michel Motors, Inc.Aurora, MO

-$1,500$40,88012d

Ron Carter FordAlvin, TX

-$1,500$40,17512d

Joe Myers FordHouston, TX

-$1,500$36,86530d

Casa FordEl Paso, TX

-$1,500$41,34546d

Long McArthur FordSalina, KS

-$1,500$39,22060d

Ford of FranklinFranklin, TN

-$1,500$43,5200d