Deal Sheet: 2026 Ranger XLT

Reuther Ford, Inc. · Herculaneum, MO · VIN: 1FTER4HP5TLE24930

Negotiation Guide

Opening Offer

$43,838

Fair Price

$45,338

Walk Away Above

$46,572

• Recent buyers paid ~$2,467 below MSRP

Price Breakdown

Est. Dealer Cost$43,025

Est. Invoice$44,459

Holdback (est.)$1,434

MSRP (Sticker)$47,805

Asking Price$46,305

Markup-$1,500

Est. Dealer Margin on This Car$3,281

Percentile24% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory87 vehicles

Avg Markup (All Models)-$2,526

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,858

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