Deal Sheet: 2026 Ranger XLT

Stanley Ford - Gilmer · Gilmer, TX · VIN: 1FTER4HH6TLE25920

Negotiation Guide

Opening Offer

$42,223

Fair Price

$43,723

Walk Away Above

$44,957

• Recent buyers paid ~$2,467 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$41,571

Est. Invoice$42,957

Holdback (est.)$1,386

MSRP (Sticker)$46,190

Asking Price$44,690

Markup-$1,500

Est. Dealer Margin on This Car$3,119

Percentile24% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory80 vehicles

Avg Markup (All Models)-$2,700

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$1,596

Price History

Jul 9, 2026$46,190 → $43,690(-$2,500)

Aug 6, 2026$43,690 → $44,690(+$1,000)

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