Deal Sheet: 2026 Ranger XLT

Two Rivers Ford, Inc. · Mount Juliet, TN · VIN: 1FTER4HH3TLE36857

Negotiation Guide

Opening Offer

$36,753

Fair Price

$38,253

Walk Away Above

$39,487

• Recent buyers paid ~$2,467 below MSRP

Price Breakdown

Est. Dealer Cost$36,648

Est. Invoice$37,870

Holdback (est.)$1,222

MSRP (Sticker)$40,720

Asking Price$39,220

Markup-$1,500

Est. Dealer Margin on This Car$2,572

Percentile24% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory310 vehicles

Avg Markup (All Models)-$2,079

Avg Markup (Ranger)-$1,091

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$1,731

Price History

Aug 6, 2026$38,220 → $39,220(+$1,000)

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