Deal Sheet: 2026 Ranger XLT

Mac Haik's Southway Ford · San Antonio, TX · VIN: 1FTER4GH8TLE43725

Negotiation Guide

Opening Offer

$34,468

Fair Price

$35,968

Walk Away Above

$37,202

• Recent buyers paid ~$2,467 below MSRP

Price Breakdown

Est. Dealer Cost$34,592

Est. Invoice$35,745

Holdback (est.)$1,153

MSRP (Sticker)$38,435

Asking Price$36,935

Markup-$1,500

Est. Dealer Margin on This Car$2,344

Percentile24% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory768 vehicles

Avg Markup (All Models)-$2,174

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell36 days

Avg Sold Markup-$2,180

Price History

Aug 6, 2026$35,935 → $36,935(+$1,000)

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