Deal Sheet: 2026 Ranger XLT

College Station Ford · College Station, TX · VIN: 1FTER4GH7TLE20324

Negotiation Guide

Opening Offer

$35,588

Fair Price

$37,088

Walk Away Above

$38,322

• Recent buyers paid ~$2,467 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,600

Est. Invoice$36,786

Holdback (est.)$1,187

MSRP (Sticker)$39,555

Asking Price$38,055

Markup-$1,500

Est. Dealer Margin on This Car$2,456

Percentile24% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory130 vehicles

Avg Markup (All Models)-$2,015

Avg Markup (Ranger)-$1,200

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,848

Price History

Jul 9, 2026$39,555 → $37,055(-$2,500)

Aug 6, 2026$37,055 → $38,055(+$1,000)

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