Deal Sheet: 2026 Ranger XLT

AutoNation Ford Katy · Katy, TX · VIN: 1FTER4GH2TLE18450

Negotiation Guide

Opening Offer

$36,783

Fair Price

$38,283

Walk Away Above

$39,517

• Recent buyers paid ~$2,467 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,675

Est. Invoice$37,898

Holdback (est.)$1,223

MSRP (Sticker)$40,750

Asking Price$39,250

Markup-$1,500

Est. Dealer Margin on This Car$2,575

Percentile24% of inventory is priced lower

Days on Lot60 days

What Others Paid (Last 30 Days)

Cars Sold2368

Avg Markup-$2,467

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory698 vehicles

Avg Markup (All Models)-$1,862

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$2,062

Price History

Jul 9, 2026$40,750 → $38,250(-$2,500)

Aug 6, 2026$38,250 → $39,250(+$1,000)

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