Toyota Highlander Hybrid Markup by State
Average dealer markup over MSRP on the Highlander Hybrid in every state, ranked cheapest first across 4,388 active listings. Updated daily.
Every state, cheapest first
| Rank | State | Listings | Avg markup | Median price | % below MSRP | |
|---|---|---|---|---|---|---|
| 1 | Connecticut | 87 | -$91 | $57,913 | 77% | View → |
| 2 | Delaware | 11 | $0 | $57,658 | 100% | View → |
| 3 | Nebraska | 12 | +$13 | $58,740 | 91.7% | View → |
| 4 | Georgia | 73 | +$39 | $57,270 | 74% | View → |
| 5 | Louisiana | 8 | +$43 | $56,556 | 87.5% | View → |
| 6 | Oregon | 78 | +$45 | $58,892 | 71.8% | View → |
| 7 | Iowa | 38 | +$49 | $58,133 | 71.1% | View → |
| 8 | South Carolina | 61 | +$50 | $57,989 | 90.2% | View → |
| 9 | West Virginia | 34 | +$72 | $58,918 | 82.4% | View → |
| 10 | Idaho | 32 | +$83 | $59,144 | 65.6% | View → |
| 11 | Indiana | 68 | +$96 | $58,778 | 72.1% | View → |
| 12 | Wyoming | 8 | +$99 | $58,937 | 62.5% | View → |
| 13 | New Mexico | 17 | +$114 | $57,658 | 70.6% | View → |
| 14 | Missouri | 60 | +$115 | $58,133 | 86.7% | View → |
| 15 | Kansas | 24 | +$125 | $58,133 | 75% | View → |
| 16 | North Dakota | 10 | +$130 | $59,402 | 60% | View → |
| 17 | Alabama | 50 | +$134 | $57,192 | 74% | View → |
| 18 | Utah | 23 | +$134 | $57,745 | 69.6% | View → |
| 19 | Kentucky | 35 | +$154 | $58,802 | 48.6% | View → |
| 20 | Wisconsin | 52 | +$161 | $58,582 | 57.7% | View → |
| 21 | Texas | 159 | +$186 | $57,773 | 56% | View → |
| 22 | Florida | 157 | +$218 | $57,050 | 66.9% | View → |
| 23 | Minnesota | 31 | +$222 | $58,992 | 41.9% | View → |
| 24 | Montana | 17 | +$223 | $59,347 | 35.3% | View → |
| 25 | Massachusetts | 133 | +$236 | $58,133 | 55.6% | View → |
| 26 | Ohio | 97 | +$249 | $58,732 | 52.6% | View → |
| 27 | Pennsylvania | 167 | +$254 | $58,713 | 49.7% | View → |
| 28 | Maryland | 87 | +$266 | $58,433 | 66.7% | View → |
| 29 | Michigan | 63 | +$267 | $58,872 | 44.4% | View → |
| 30 | Colorado | 57 | +$274 | $58,133 | 45.6% | View → |
| 31 | Mississippi | 12 | +$283 | $58,157 | 66.7% | View → |
| 32 | Rhode Island | 20 | +$294 | $58,176 | 30% | View → |
| 33 | North Carolina | 98 | +$301 | $58,084 | 77.6% | View → |
| 34 | New Hampshire | 47 | +$301 | $58,627 | 59.6% | View → |
| 35 | Vermont | 30 | +$340 | $56,485 | 26.7% | View → |
| 36 | Virginia | 99 | +$399 | $58,657 | 54.5% | View → |
| 37 | Maine | 37 | +$403 | $58,592 | 35.1% | View → |
| 38 | Arkansas | 11 | +$407 | $59,130 | 27.3% | View → |
| 39 | Illinois | 118 | +$459 | $58,663 | 36.4% | View → |
| 40 | New York | 237 | +$472 | $58,133 | 37.1% | View → |
| 41 | Alaska | 8 | +$485 | $58,249 | 25% | View → |
| 42 | Washington | 125 | +$594 | $59,326 | 39.2% | View → |
| 43 | New Jersey | 126 | +$741 | $58,932 | 34.1% | View → |
| 44 | Arizona | 90 | +$811 | $59,043 | 14.4% | View → |
| 45 | California | 597 | +$832 | $58,153 | 8.5% | View → |
| 46 | Oklahoma | 20 | +$1,226 | $58,536 | 20% | View → |
| 47 | Tennessee | 67 | +$1,963 | $60,330 | 3% | View → |
| 48 | Nevada | 15 | +$2,295 | $60,227 | 6.7% | View → |
The short version
Dealer markup on the Highlander Hybrid varies a lot by state. Right now the cheapest state to buy is Connecticut, where the average listing runs -$91 versus MSRP — compared with a national average of +$410. States shown in green beat the national average.
Markup is the advertised price minus total MSRP (sticker plus dealer add-ons); negative means the car is advertised below sticker. Advertised prices may not include all dealer fees — always confirm the out-the-door price with the dealer. Updated daily from live dealer inventory.
See also: Highlander Hybrid market overview · cheapest Highlander Hybrid listings · dealer markups explained