Toyota Highlander Hybrid Price in Wisconsin
As of September 4, 2026, there are 15 Toyota Highlander Hybrid vehicles available at 13 dealerships in Wisconsin. Expect an average markup of $66 over MSRP in Wisconsin, though 80% of listings are still at or below sticker price. 10 of 13 dealers are currently pricing below MSRP on average. Prices range from $51,972 to $60,870, with a median of $58,133.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
15
In Stock
+$66
Avg Markup
80.0%
At/Below MSRP
$58,133
Median Price
Price range: $51,972 — $60,870
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Serra Toyota Milwaukee, WI | 1 | $0 | 1 |
| Markquart Toyota Chippewa Falls, WI | 1 | $0 | 1 |
| Heiser Toyota Milwaukee, WI | 1 | $0 | 1 |
| Mark Toyota of Plover Plover, WI | 2 | $0 | 2 |
| Wilde Toyota West Allis, WI | 2 | $0 | 2 |
| Smart Motors Toyota Madison, WI | 1 | $0 | 1 |
| Le Mieux & Son Toyota Green Bay, WI | 1 | $0 | 1 |
| Toyota of Brookfield Brookfield, WI | 1 | $0 | 1 |
| Rhinelander Toyota Rhinelander, WI | 1 | $0 | 1 |
| Marthaler Toyota of Ashland Ashland, WI | 1 | $0 | 1 |
| LeadCar Toyota La Crosse La Crosse, WI | 1 | +$299 | 0 |
| Dahl Toyota Sheboygan Sheboygan, WI | 1 | +$299 | 0 |
| East Madison Toyota Madison, WI | 1 | +$399 | 0 |