Deal Sheet: 2026 Corolla Hybrid XLE FWD

Heartland Toyota · Bremerton, WA · VIN: JTDBCMFE1T3152026

Negotiation Guide

Opening Offer

$29,313

Fair Price

$30,813

Walk Away Above

$31,186

• Recent buyers paid ~$116 below MSRP
• Sitting 114 days (avg 36) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$28,088

Est. Invoice$28,720

Holdback (est.)$631

MSRP (Sticker)$31,560

Dealer Add-Ons (DIA)+$1,136

Asking Price$31,245

Markup-$315

Est. Dealer Margin on This Car$3,157

Percentile21% of inventory is priced lower

Days on Lot114 days

What Others Paid (Last 30 Days)

Cars Sold459

Avg Markup-$116

Median Markup$0

Best Deal-$1,937

Worst Deal+$3,207

% Sold Below MSRP67%

Avg Days to Sell36 days

Dealer Profile

Inventory398 vehicles

Avg Markup (All Models)-$466

Avg Markup (Corolla)+$339

% Below MSRP52%

Avg Days to Sell40 days

Avg Sold Markup-$632

Price History

Jun 4, 2026$32,397 → $32,696(+$299)

Jun 16, 2026$32,396 → $32,196(-$200)

Jun 20, 2026$32,196 → $32,396(+$200)

Aug 12, 2026$32,396 → $31,245(-$1,151)

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