Deal Sheet: 2026 Highlander Hybrid Limited AWD

Tom Wood Toyota · Whitestown, IN · VIN: 5TDXBRCH4TS29I959

Negotiation Guide

Opening Offer

$55,912

Fair Price

$57,412

Walk Away Above

$57,517

• Recent buyers paid ~$197 above MSRP
• Sitting 46 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$51,283

Est. Invoice$52,435

Holdback (est.)$1,152

MSRP (Sticker)$57,621

Asking Price$57,881

Markup+$260

Est. Dealer Margin on This Car$6,598

Percentile75% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold470

Avg Markup+$197

Median Markup$0

Best Deal-$4,220

Worst Deal+$7,995

% Sold Below MSRP63%

Avg Days to Sell27 days

Dealer Profile

Inventory157 vehicles

Avg Markup (All Models)-$231

Avg Markup (Highlander Hybrid)+$260

% Below MSRP16%

Avg Days to Sell29 days

Avg Sold Markup-$527

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