Deal Sheet: 2026 Highlander Hybrid XLE AWD

AutoNation Toyota Winter Park · Winter Park, FL · VIN: 5TDKBRCH8TS31A055

Negotiation Guide

Opening Offer

$50,868

Fair Price

$52,368

Walk Away Above

$52,195

• Recent buyers paid ~$345 above MSRP

Price Breakdown

Est. Dealer Cost$46,300

Est. Invoice$47,341

Holdback (est.)$1,040

MSRP (Sticker)$52,023

Asking Price$53,517

Markup+$1,494

Est. Dealer Margin on This Car$7,217

Percentile90% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold740

Avg Markup+$345

Median Markup$0

Best Deal-$3,825

Worst Deal+$9,995

% Sold Below MSRP61%

Avg Days to Sell22 days

Dealer Profile

Inventory913 vehicles

Avg Markup (All Models)+$1,484

Avg Markup (Highlander Hybrid)+$1,494

% Below MSRP0%

Avg Days to Sell25 days

Avg Sold Markup+$1,032

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