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Deal Sheet: 2026 Highlander Hybrid XLE AWD

Chuck Hutton Toyota · Memphis, TN · VIN: 5TDKBRCH6TS31A393

Negotiation Guide

Opening Offer
$50,907
Fair Price
$52,407
Walk Away Above
$52,235
  • Recent buyers paid ~$344 above MSRP

Price Breakdown

Est. Dealer Cost$46,336
Est. Invoice$47,377
Holdback (est.)$1,041
MSRP (Sticker)$52,063
Dealer Add-Ons (DIA)+$1,978
Asking Price$54,041
Markup+$1,978

Markup includes $1,978 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,705
Percentile91% of inventory is priced lower
Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold843
Avg Markup+$344
Median Markup$0
Best Deal-$3,825
Worst Deal+$9,995
% Sold Below MSRP62%
Avg Days to Sell24 days

Dealer Profile

Inventory343 vehicles
Avg Markup (All Models)+$1,183
Avg Markup (Highlander Hybrid)+$1,978
% Below MSRP16%
Avg Days to Sell30 days
Avg Sold Markup+$946