Deal Sheet: 2026 Highlander Hybrid XLE AWD

AutoNation Toyota Mall of Georgia · Buford, GA · VIN: 5TDKBRCH2TS30I995

Negotiation Guide

Opening Offer

$50,919

Fair Price

$52,419

Walk Away Above

$52,246

• Recent buyers paid ~$345 above MSRP

Price Breakdown

Est. Dealer Cost$46,346

Est. Invoice$47,387

Holdback (est.)$1,041

MSRP (Sticker)$52,074

Asking Price$53,272

Markup+$1,198

Est. Dealer Margin on This Car$6,926

Percentile88% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold740

Avg Markup+$345

Median Markup$0

Best Deal-$3,825

Worst Deal+$9,995

% Sold Below MSRP61%

Avg Days to Sell22 days

Dealer Profile

Inventory347 vehicles

Avg Markup (All Models)+$441

Avg Markup (Highlander Hybrid)+$1,198

% Below MSRP26%

Avg Days to Sell21 days

Avg Sold Markup+$558

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