Negotiation Guide
Opening Offer
$53,935
Fair Price
$55,435
Walk Away Above
$57,875
- • No recent sold data — targeting invoice price
- • Sitting 46 days (avg 22) — extra leverage
Price Breakdown
Est. Dealer Cost$54,284
Est. Invoice$56,093
Holdback (est.)$1,809
MSRP (Sticker)$60,315
Asking Price$60,315
Markup$0
Est. Dealer Margin on This Car$6,032
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold204
Avg Markup$0
Median Markup$0
Best Deal$0
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory46 vehicles
Avg Markup (All Models)-$2,565
Avg Markup (Ranger)-$1,875
% Below MSRP100%
Avg Days to Sell16 days
Avg Sold Markup-$778
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