Deal Sheet: 2026 Ranger Raptor

Marshall Ford · Marshall, TX · VIN: 1FTER4LR5TLE28002

Negotiation Guide

Opening Offer

$53,452

Fair Price

$54,952

Walk Away Above

$57,371

• No recent sold data — targeting invoice price
• Sitting 46 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$53,811

Est. Invoice$55,605

Holdback (est.)$1,794

MSRP (Sticker)$59,790

Asking Price$59,790

Markup$0

Est. Dealer Margin on This Car$5,979

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold204

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$2,444

Avg Markup (Ranger)-$2,222

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$945

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