Deal Sheet: 2026 Ranger Raptor

Richmond Ford · Richmond, VA · VIN: 1FTER4LR4TLE24880

Negotiation Guide

Opening Offer

$53,241

Fair Price

$54,741

Walk Away Above

$57,151

• No recent sold data — targeting invoice price
• Sitting 46 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$53,604

Est. Invoice$55,391

Holdback (est.)$1,787

MSRP (Sticker)$59,560

Asking Price$59,560

Markup$0

Est. Dealer Margin on This Car$5,956

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold204

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory250 vehicles

Avg Markup (All Models)-$756

Avg Markup (Ranger)$0

% Below MSRP80%

Avg Days to Sell26 days

Avg Sold Markup-$448

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