Deal Sheet: 2026 Ranger Raptor

Collier Ford, Inc. · Wetumpka, AL · VIN: 1FTER4LR2TLE30208

Negotiation Guide

Opening Offer

$55,160

Fair Price

$56,660

Walk Away Above

$58,793

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$54,833

Est. Invoice$56,660

Holdback (est.)$1,828

MSRP (Sticker)$60,925

Asking Price$60,925

Markup$0

Est. Dealer Margin on This Car$6,093

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold204

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell22 days

Dealer Profile

Inventory70 vehicles

Avg Markup (All Models)-$2,479

Avg Markup (Ranger)-$1,900

% Below MSRP100%

Avg Days to Sell16 days

Avg Sold Markup-$775

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