Subaru Outback Price in Virginia
As of September 29, 2026, there are 1,015 Subaru Outback vehicles available at 24 dealerships in Virginia. Virginia dealers are pricing competitively — the average selling price is $1,150 below MSRP, with 72% of inventory at or under sticker. 22 of 24 dealers are currently pricing below MSRP on average. We hold a published dealer price on 884 of those 1,015 listings; across those, prices run $34,939 to $53,312, with a median of $42,451.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
1,015
In Stock
-$1,150
Avg Markup
71.8%
At/Below MSRP
$42,451
Median of 884 priced
Price range: $34,939 to $53,312 across the 884 of 1,015 listings that carry an advertised price.
Dealers in Virginia
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Hyman Bros. Subaru Midlothian, VA | 15 | -$3,134 | 15 |
| First Team Subaru Norfolk Norfolk, VA | 15 | -$2,671 | 15 |
| Terry Subaru Lynchburg, VA | 41 | -$2,645 | 25 |
| Bob Wade Subaru Harrisonburg, VA | 45 | -$2,561 | 45 |
| CMA's Colonial Subaru South Chesterfield, VA | 38 | -$2,484 | 38 |
| R K Subaru Virginia Beach, VA | 58 | -$2,428 | 7 |
| Reynolds Subaru Orange, VA | 40 | -$2,343 | 25 |
| Subaru of Sterling Sterling, VA | 45 | -$2,253 | 33 |
| Flow Subaru of Charlottesville Charlottesville, VA | 34 | -$2,147 | 19 |
| First Team Subaru Suffolk, VA | 19 | -$2,008 | 19 |
| Motor Mile Subaru Christiansburg, VA | 49 | -$1,732 | 22 |
| Nelson Subaru Bassett, VA | 7 | -$1,708 | 6 |
| Beyer Subaru of Alexandria Alexandria, VA | 52 | -$1,708 | 52 |
| Farrish Subaru Fairfax, VA | 46 | -$1,432 | 46 |
| CMA's Subaru of Winchester Winchester, VA | 45 | -$1,322 | 45 |
| Casey Subaru Newport News, VA | 40 | -$1,172 | 27 |
| Southern Team Subaru Roanoke, VA | 34 | -$1,140 | 18 |
| Moore Subaru Richmond, VA | 94 | -$1,065 | 62 |
| Stohlman Subaru Vienna, VA | 45 | -$1,040 | 28 |
| Safford Subaru Manassas Manassas, VA | 50 | -$923 | 32 |
| Dulles Subaru Leesburg, VA | 31 | -$159 | 16 |
| CMA's Valley Subaru STAUNTON, VA | 40 | $0 | 40 |
| Sheehy Subaru Springfield, VA | 88 | +$998 | 0 |
| Sheehy Subaru of Fredericksburg Fredericksburg, VA | 44 | +$998 | 0 |