Subaru BRZ Price in California
As of November 13, 2026, there are 76 Subaru BRZ vehicles available at 46 dealerships in California. California dealers are pricing competitively — the average selling price is $262 below MSRP, with 50% of inventory at or under sticker. 25 of 46 dealers are currently pricing below MSRP on average. Prices range from $35,084 to $44,116, with a median of $39,245.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
76
In Stock
-$262
Avg Markup
50.0%
At/Below MSRP
$39,245
Median Price
Price range: $35,084 to $44,116.
Dealers in California
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Fairfield Subaru Fairfield, CA | 1 | -$3,298 | 1 |
| Ken Fowler Subaru Ukiah, CA | 1 | -$2,915 | 1 |
| Subaru of Sonora Sonora, CA | 1 | -$2,520 | 1 |
| Timmons Subaru Long Beach, CA | 2 | -$2,446 | 2 |
| Subaru of Chico Chico, CA | 2 | -$2,243 | 2 |
| Sutherlin Subaru Huntington Beach Huntington Beach, CA | 1 | -$2,234 | 1 |
| Lithia Subaru of Fresno Fresno, CA | 1 | -$1,705 | 1 |
| Modesto Subaru Modesto, CA | 4 | -$1,500 | 4 |
| Shingle Springs Subaru Shingle Springs, CA | 1 | -$1,390 | 1 |
| Livermore Subaru Livermore, CA | 2 | -$1,363 | 2 |
| Jerry Seiner Subaru Valencia, CA | 1 | -$241 | 1 |
| Subaru Pacific Hawthorne, CA | 2 | $0 | 2 |
| Trust Antelope Valley Subaru Lancaster, CA | 2 | $0 | 2 |
| Gold Rush Subaru Auburn, CA | 2 | $0 | 2 |
| Kirby Subaru of Ventura Ventura, CA | 2 | $0 | 2 |
| Putnam Subaru Burlingame, CA | 2 | $0 | 2 |
| Elk Grove Subaru Elk Grove, CA | 2 | $0 | 2 |
| AutoNation Subaru Roseville Roseville, CA | 2 | $0 | 2 |
| Marin Subaru San Rafael, CA | 1 | $0 | 1 |
| Frank's Irvine Subaru Lake Forest, CA | 1 | $0 | 1 |
| Subaru of Glendale Glendale, CA | 1 | $0 | 1 |
| Downtown Subaru Oakland, CA | 1 | $0 | 1 |
| Hansel Subaru Santa Rosa, CA | 1 | $0 | 1 |
| Subaru of Ontario Ontario, CA | 1 | $0 | 1 |
| Sangera Subaru Bakersfield, CA | 1 | $0 | 1 |
| Subaru of San Luis Obispo San Luis Obispo, CA | 1 | +$85 | 0 |
| Premier Subaru of Fremont Fremont, CA | 4 | +$122 | 0 |
| Santa Monica Subaru Santa Monica, CA | 4 | +$122 | 0 |
| Diablo Subaru of Walnut Creek Walnut Creek, CA | 3 | +$122 | 0 |
| Capitol Subaru San Jose, CA | 3 | +$122 | 0 |
| Subaru Orange Coast Santa Ana, CA | 2 | +$122 | 0 |
| Ocean Subaru of Fullerton Fullerton, CA | 2 | +$122 | 0 |
| Stevens Creek Subaru Santa Clara, CA | 2 | +$122 | 0 |
| AutoNation Subaru Carlsbad Carlsbad, CA | 2 | +$122 | 0 |
| Subaru of Hayward Hayward, CA | 2 | +$122 | 0 |
| Subaru Sherman Oaks Van Nuys, CA | 2 | +$122 | 0 |
| Hanlees Subaru Napa, CA | 1 | +$122 | 0 |
| Albany Subaru Albany, CA | 1 | +$122 | 0 |
| Dalton Subaru National City National City, CA | 1 | +$122 | 0 |
| Maita Subaru Sacramento, CA | 1 | +$122 | 0 |
| Puente Hills Subaru City of Industry, CA | 1 | +$122 | 0 |
| Spreen Subaru San Bernardino, CA | 1 | +$122 | 0 |
| Kearny Mesa Subaru San Diego, CA | 1 | +$122 | 0 |
| Sierra Subaru of Monrovia Monrovia, CA | 1 | +$122 | 0 |
| Serramonte Subaru Colma, CA | 1 | +$1,000 | 0 |
| Redding Subaru Redding, CA | 2 | +$3,617 | 0 |