Deal Sheet: 2026 Highlander Hybrid Limited AWD

Berlin City Toyota of Portland · Portland, ME · VIN: 5TDXBRCH5TS32A077

Negotiation Guide

Opening Offer

$56,924

Fair Price

$58,424

Walk Away Above

$58,325

• Recent buyers paid ~$198 above MSRP

Price Breakdown

Est. Dealer Cost$51,821

Est. Invoice$52,986

Holdback (est.)$1,165

MSRP (Sticker)$58,226

Asking Price$59,025

Markup+$799

Est. Dealer Margin on This Car$7,204

Percentile84% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold413

Avg Markup+$198

Median Markup$0

Best Deal-$4,220

Worst Deal+$7,995

% Sold Below MSRP65%

Avg Days to Sell26 days

Dealer Profile

Inventory303 vehicles

Avg Markup (All Models)-$960

Avg Markup (Highlander Hybrid)+$799

% Below MSRP60%

Avg Days to Sell35 days

Avg Sold Markup-$1,618

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