Deal Sheet: 2026 Highlander Hybrid Limited AWD

Hudson Toyota · Jersey City, NJ · VIN: 5TDXBRCH3TS33A588

Negotiation Guide

Opening Offer

$54,511

Fair Price

$56,011

Walk Away Above

$55,909

• Recent buyers paid ~$203 above MSRP

Price Breakdown

Est. Dealer Cost$49,669

Est. Invoice$50,785

Holdback (est.)$1,116

MSRP (Sticker)$55,808

Asking Price$56,507

Markup+$699

Est. Dealer Margin on This Car$6,838

Percentile84% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold474

Avg Markup+$203

Median Markup$0

Best Deal-$4,220

Worst Deal+$7,995

% Sold Below MSRP64%

Avg Days to Sell27 days

Dealer Profile

Inventory377 vehicles

Avg Markup (All Models)+$600

Avg Markup (Highlander Hybrid)+$699

% Below MSRP7%

Avg Days to Sell32 days

Avg Sold Markup+$443

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