Deal Sheet: 2026 Highlander Hybrid Limited AWD

Landers Toyota · Little Rock, AR · VIN: 5TDXBRCH1TS729205

Negotiation Guide

Opening Offer

$55,617

Fair Price

$57,117

Walk Away Above

$57,020

• Recent buyers paid ~$194 above MSRP

Price Breakdown

Est. Dealer Cost$50,661

Est. Invoice$51,800

Holdback (est.)$1,138

MSRP (Sticker)$56,923

Dealer Add-Ons (DIA)+$599

Asking Price$57,522

Markup+$599

Markup includes $599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,861

Percentile82% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold461

Avg Markup+$194

Median Markup$0

Best Deal-$4,220

Worst Deal+$7,995

% Sold Below MSRP64%

Avg Days to Sell27 days

Dealer Profile

Inventory520 vehicles

Avg Markup (All Models)-$719

Avg Markup (Highlander Hybrid)+$449

% Below MSRP45%

Avg Days to Sell25 days

Avg Sold Markup-$604

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