Deal Sheet: 2026 Highlander XLE AWD

Mike Johnson's Hickory Toyota · Hickory, NC · VIN: 5TDKDRBHXTS33A514

Negotiation Guide

Opening Offer

$48,698

Fair Price

$50,198

Walk Away Above

$50,136

• Recent buyers paid ~$125 above MSRP

Price Breakdown

Est. Dealer Cost$44,565

Est. Invoice$45,566

Holdback (est.)$1,001

MSRP (Sticker)$50,073

Asking Price$50,873

Markup+$800

Est. Dealer Margin on This Car$6,308

Percentile84% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold348

Avg Markup+$125

Median Markup$0

Best Deal-$4,438

Worst Deal+$10,000

% Sold Below MSRP62%

Avg Days to Sell22 days

Dealer Profile

Inventory299 vehicles

Avg Markup (All Models)+$650

Avg Markup (Highlander)+$800

% Below MSRP17%

Avg Days to Sell20 days

Avg Sold Markup+$611

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