Deal Sheet: 2026 Highlander XLE AWD

Wolfchase Toyota · Cordova, TN · VIN: 5TDKDRBHXTS33A416

Negotiation Guide

Opening Offer

$49,697

Fair Price

$51,197

Walk Away Above

$51,135

• Recent buyers paid ~$125 above MSRP

Price Breakdown

Est. Dealer Cost$45,454

Est. Invoice$46,476

Holdback (est.)$1,021

MSRP (Sticker)$51,072

Dealer Add-Ons (DIA)+$499

Asking Price$52,370

Markup+$1,298

Markup includes $499 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,916

Percentile91% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold348

Avg Markup+$125

Median Markup$0

Best Deal-$4,438

Worst Deal+$10,000

% Sold Below MSRP62%

Avg Days to Sell22 days

Dealer Profile

Inventory276 vehicles

Avg Markup (All Models)+$315

Avg Markup (Highlander)+$1,298

% Below MSRP25%

Avg Days to Sell33 days

Avg Sold Markup+$505

Price History

Jul 15, 2026$51,072 → $52,370(+$1,298)

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