Deal Sheet: 2026 Highlander XLE AWD

Team Toyota · Baton Rouge, LA · VIN: 5TDKDRBH6TS29J089

Negotiation Guide

Opening Offer

$50,277

Fair Price

$51,777

Walk Away Above

$51,715

• Recent buyers paid ~$125 above MSRP

Price Breakdown

Est. Dealer Cost$45,970

Est. Invoice$47,003

Holdback (est.)$1,033

MSRP (Sticker)$51,652

Dealer Add-Ons (DIA)+$1,894

Asking Price$53,546

Markup+$1,894

Markup includes $1,894 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$7,576

Percentile96% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold348

Avg Markup+$125

Median Markup$0

Best Deal-$4,438

Worst Deal+$10,000

% Sold Below MSRP62%

Avg Days to Sell22 days

Dealer Profile

Inventory127 vehicles

Avg Markup (All Models)+$293

Avg Markup (Highlander)+$1,894

% Below MSRP35%

Avg Days to Sell25 days

Avg Sold Markup-$329

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