Deal Sheet: 2026 Highlander XLE AWD

SVG Toyota · Washington Court House, OH · VIN: 5TDKDRBH5TS29J018

Negotiation Guide

Opening Offer

$47,909

Fair Price

$49,409

Walk Away Above

$49,641

• Recent buyers paid ~$125 above MSRP
• Sitting 48 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$44,387

Est. Invoice$45,384

Holdback (est.)$997

MSRP (Sticker)$49,873

Asking Price$50,271

Markup+$398

Est. Dealer Margin on This Car$5,884

Percentile68% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold348

Avg Markup+$125

Median Markup$0

Best Deal-$4,438

Worst Deal+$10,000

% Sold Below MSRP62%

Avg Days to Sell22 days

Dealer Profile

Inventory48 vehicles

Avg Markup (All Models)-$330

Avg Markup (Highlander)+$398

% Below MSRP40%

Avg Days to Sell35 days

Avg Sold Markup-$272

Price History

Jun 10, 2026$49,473 → $49,871(+$398)

Jun 26, 2026$49,871 → $50,271(+$400)

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