Deal Sheet: 2026 Highlander XLE AWD

Toyota Marin · San Rafael, CA · VIN: 5TDKDRBH1TS29I617

Negotiation Guide

Opening Offer

$47,796

Fair Price

$49,296

Walk Away Above

$49,379

• Recent buyers paid ~$125 above MSRP
• Sitting 35 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$44,022

Est. Invoice$45,011

Holdback (est.)$989

MSRP (Sticker)$49,463

Asking Price$49,463

Markup$0

Est. Dealer Margin on This Car$5,441

Percentile58% of inventory is priced lower

Days on Lot35 days

What Others Paid (Last 30 Days)

Cars Sold348

Avg Markup+$125

Median Markup$0

Best Deal-$4,438

Worst Deal+$10,000

% Sold Below MSRP62%

Avg Days to Sell22 days

Dealer Profile

Inventory451 vehicles

Avg Markup (All Models)+$36

Avg Markup (Highlander)$0

% Below MSRP98%

Avg Days to Sell27 days

Avg Sold Markup+$50

Price History

Jun 26, 2026$49,063 → $49,463(+$400)

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