Deal Sheet: 2026 Grand Highlander XLE AWD

Toyota of Santa Fe · Santa Fe, NM · VIN: 5TDAAAB56TS34F054

Negotiation Guide

Opening Offer

$48,016

Fair Price

$49,516

Walk Away Above

$49,435

• Recent buyers paid ~$163 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$43,924

Est. Invoice$44,911

Holdback (est.)$987

MSRP (Sticker)$49,353

Asking Price$49,732

Markup+$379

Est. Dealer Margin on This Car$5,808

Percentile72% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1533

Avg Markup+$163

Median Markup$0

Best Deal-$3,841

Worst Deal+$7,940

% Sold Below MSRP63%

Avg Days to Sell24 days

Dealer Profile

Inventory288 vehicles

Avg Markup (All Models)-$786

Avg Markup (Grand Highlander)+$379

% Below MSRP55%

Avg Days to Sell37 days

Avg Sold Markup-$688

Price History

Jul 17, 2026$50,111 → $49,732(-$379)

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