Deal Sheet: 2026 Grand Highlander XLE AWD

Atlantic Toyota · Lynn, MA · VIN: 5TDAAAB54TS144880

Negotiation Guide

Opening Offer

$48,991

Fair Price

$50,491

Walk Away Above

$50,422

• Recent buyers paid ~$138 above MSRP

Price Breakdown

Est. Dealer Cost$44,814

Est. Invoice$45,821

Holdback$1,007

MSRP (Sticker)$50,353

Asking Price$50,848

Markup+$495

Dealer Margin on This Car$6,034

Percentile81% of inventory is priced lower

Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold2327

Avg Markup+$138

Median Markup$0

Best Deal-$5,104

Worst Deal+$7,940

% Sold Below MSRP66%

Avg Days to Sell26 days

Dealer Profile

Inventory235 vehicles

Avg Markup (All Models)-$442

Avg Markup (Grand Highlander)+$495

% Below MSRP37%

Avg Days to Sell35 days

Avg Sold Markup-$638

Price History

Jul 1, 2026$50,752 → $50,848(+$96)

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