Deal Sheet: 2026 Grand Highlander XLE AWD

Toyota of Santa Fe · Santa Fe, NM · VIN: 5TDAAAB53TS147494

Negotiation Guide

Opening Offer

$49,386

Fair Price

$50,886

Walk Away Above

$50,805

• Recent buyers paid ~$163 above MSRP

Price Breakdown

Est. Dealer Cost$45,143

Est. Invoice$46,158

Holdback (est.)$1,014

MSRP (Sticker)$50,723

Asking Price$51,102

Markup+$379

Est. Dealer Margin on This Car$5,959

Percentile72% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1533

Avg Markup+$163

Median Markup$0

Best Deal-$3,841

Worst Deal+$7,940

% Sold Below MSRP63%

Avg Days to Sell24 days

Dealer Profile

Inventory288 vehicles

Avg Markup (All Models)-$786

Avg Markup (Grand Highlander)+$379

% Below MSRP55%

Avg Days to Sell37 days

Avg Sold Markup-$688

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