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Deal Sheet: 2026 RAV4 SE AWD

K.C. Summers Toyota · Mattoon, IL · VIN: 4T36CRAV3TU32H609

This Is Already a Great Deal

Opening Offer
$36,893
Asking Price
$38,034
Max Price
$38,034
  • Recent buyers paid ~$423 above MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $423 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$33,850
Est. Invoice$34,611
Holdback (est.)$761
MSRP (Sticker)$38,034
Asking Price$38,034
Markup$0
Est. Dealer Margin on This Car$4,184
Percentile55% of inventory is priced lower
Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold2919
Avg Markup+$423
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell25 days

Dealer Profile

Inventory66 vehicles
Avg Markup (All Models)-$34
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell34 days
Avg Sold Markup-$350

Price History

Jul 7, 2026$39,659$38,034(-$1,625)