This Is Already a Great Deal
Opening Offer
$38,798
Asking Price
$39,998
Max Price
$39,998
- • Recent buyers paid ~$421 above MSRP
- • Asking price is already $941 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,061
Est. Invoice$36,871
Holdback (est.)$810
MSRP (Sticker)$40,518
Asking Price$39,998
Markup-$520
Est. Dealer Margin on This Car$3,937
Percentile0% of inventory is priced lower
Days on Lot0 days
What Others Paid (Last 30 Days)
Cars Sold2970
Avg Markup+$421
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP59%
Avg Days to Sell26 days
Dealer Profile
Inventory118 vehicles
Avg Markup (All Models)-$1,205
Avg Markup (RAV4)-$360
% Below MSRP90%
Avg Days to Sell35 days
Avg Sold Markup-$1,128
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