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Deal Sheet: 2026 RAV4 SE AWD
Haley Toyota of Roanoke · N.E.", VA · VIN: 2T36CRAV6TW30G057
This Is Already a Great Deal
Opening Offer
$38,081
Asking Price
$39,259
Max Price
$39,259
- • Recent buyers paid ~$423 above MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $423 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,941
Est. Invoice$35,726
Holdback (est.)$785
MSRP (Sticker)$39,259
Asking Price$39,259
Markup$0
Est. Dealer Margin on This Car$4,318
Percentile55% of inventory is priced lower
Days on Lot30 days
What Others Paid (Last 30 Days)
Cars Sold2919
Avg Markup+$423
Median Markup$0
Best Deal-$1,961
Worst Deal+$6,080
% Sold Below MSRP58%
Avg Days to Sell25 days
Dealer Profile
Inventory232 vehicles
Avg Markup (All Models)-$230
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$205
Price History
Jun 20, 2026$40,139 → $39,579(-$560)
Jul 16, 2026$39,579 → $39,259(-$320)
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