Negotiation Guide
Opening Offer
$55,769
Fair Price
$57,269
Walk Away Above
$59,425
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$55,422
Est. Invoice$57,269
Holdback (est.)$1,847
MSRP (Sticker)$61,580
Asking Price$61,580
Markup$0
Est. Dealer Margin on This Car$6,158
Percentile100% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold204
Avg Markup$0
Median Markup$0
Best Deal$0
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory422 vehicles
Avg Markup (All Models)-$2,835
Avg Markup (Ranger)-$1,833
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,711
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