Deal Sheet: 2026 Mustang EcoBoost Premium Fastback

Franklin Ford, Inc. · Franklin, NC · VIN: 1FA6P8TH8T5130613

Negotiation Guide

Opening Offer

$35,758

Fair Price

$37,258

Walk Away Above

$38,479

• Recent buyers paid ~$2,442 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,730

Est. Invoice$36,921

Holdback (est.)$1,191

MSRP (Sticker)$39,700

Asking Price$37,700

Markup-$2,000

Est. Dealer Margin on This Car$1,970

Percentile72% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold347

Avg Markup-$2,442

Median Markup-$2,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory424 vehicles

Avg Markup (All Models)-$106

Avg Markup (Mustang)-$1,833

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$24

Price History

Aug 6, 2026$37,200 → $38,200(+$1,000)

Aug 20, 2026$38,200 → $37,700(-$500)

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