Deal Sheet: 2026 Mustang EcoBoost Premium Fastback

Covington Ford, Inc. · Covington, GA · VIN: 1FA6P8TH7T5107498

Negotiation Guide

Opening Offer

$38,309

Fair Price

$39,809

Walk Away Above

$41,172

• Recent buyers paid ~$2,442 below MSRP
• Sitting 70 days (avg 42) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$38,282

Est. Invoice$39,558

Holdback (est.)$1,276

MSRP (Sticker)$42,535

Asking Price$40,535

Markup-$2,000

Est. Dealer Margin on This Car$2,254

Percentile72% of inventory is priced lower

Days on Lot70 days

What Others Paid (Last 30 Days)

Cars Sold347

Avg Markup-$2,442

Median Markup-$2,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory35 vehicles

Avg Markup (All Models)-$2,300

Avg Markup (Mustang)-$2,000

% Below MSRP100%

Avg Days to Sell43 days

Avg Sold Markup-$1,902

Price History

Jul 9, 2026$42,535 → $40,035(-$2,500)

Aug 6, 2026$40,035 → $41,035(+$1,000)

Aug 20, 2026$41,035 → $40,535(-$500)

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